Chief Consumer Officer
Michelle Atkinson leads the efforts of Energizer Holdings’s Household Products business to drive positive perceptions and brand loyalty with consumers and customers globally.
The origins of Energizer Holdings trace back to 1905, when two innovators joined together to form what was then known as The American Ever Ready Company. Nearly a century later, Energizer Holdings, Inc. "keeps going" following the planned separation of Energizer in 2015. Throughout all those years, there has been one constant: a continued emphasis on innovation– from the launch of the Energizer® Inductive Charger to the world’s first AA battery made with 4% recycled batteries, Energizer® EcoAdvanced™.
Michelle Atkinson has an extensive background in global brand and business leadership, including brand and product development, strategic planning and sustainability for Energizer, H.J. Heinz, Ore-Ida Foods and Albertson's Inc. Additionally, she spent three years in sales leadership at Energizer working with major U.S. grocery, mass and electronics retailers.
She has also been actively involved in the NEMA primary battery association's stewardship efforts in developing a U.S. solution for establishing a collection and recycling program.
Michelle holds a bachelor’s degree in marketing from Boise State University.